Newline and Zoom strategic alliance, witness the cloud video opportunities in China

On March 29, honghe technology commercial business group broadcast the strategic cooperation conference of newline and zoom online, with the theme of "zoom world, newline connected, witness the opportunity of cloud video conference in China".

From the current market, the video conferencing system with software and hardware integration has quietly become a hot communication tool in the market.With the continuous development and integration of 5G, AI, Internet of things, cloud computing and other technologies, cloud video conferencing will usher in new development opportunities.

Domestic video conference market scale is increasing year by year

From 2018 to 2023, the Chinese video conferencing market grew at a compound annual growth rate of 30%, far faster than the global market, according to a collation of publicly available data.In 2023, China's video conferencing market will exceed $50 billion.

2018-2025f China video conferencing market scale and structure

Source: public data, $100 million

Cloud video conferencing will become the leading force in the growth of the overall video conferencing market with a compound growth rate of 25% by virtue of its core advantages of low cost, support for most intelligent devices, easy and fast access to the conference, and no need for dedicated maintenance.

Outbreaks foster telecommuting habits

During the outbreak, telecommuting users grew rapidly, especially on return days.According to Mob research, the number of telecommuting users has exceeded 400 million.More than 200 million users of integrated collaborative telecommuting;Over 10 million users of audio and video conferencing.Audio and video conferencing software has gained a large number of enterprise users, and user habits have been largely cultivated.

New trends in telecommuting days during outbreaks in 2020

Data source: Mob research institute, unit: ten thousand, ten thousand

Audio video conference head players have yet to form

Different from the comprehensive collaboration software, the market concentration of audio and video conferencing is low, has not yet formed a head effect.During the outbreak, the market players all achieved a certain scale of user growth.According to the data of Mob research institute, in the monthly active scale of audio and video conferencing telecommuting enterprises in January 2020, zoom maintained the first place, and the small fish easily connected with the attention of the strong growth trend, with a year-on-year growth of more than 100%.

Monthly active scale of audio and video conferencing telecommuting enterprises in January 2020

Data source: Mob research institute, unit: ten thousand, %

Cloud video conferencing core hardware terminal ushered in the wind

With the maturity and rapid popularization of cloud video conferencing, the commercial tablet, as the core hardware terminal of cloud video conferencing, has a considerable growth rate.Sales of commercial tablets reached 276,000 units in 2019, up 9 per cent from a year earlier, according to RUNTO.It is estimated that in the next five years, the compound growth rate of commercial tablet will exceed 35%, which will have a strong impact on similar hardware competitors.

Due to the forced telecommuting during the epidemic, all kinds of meeting hardware have been tested to the greatest extent and with the largest sample size. The advantages of commercial tablet have been recognized by cities at all levels and users of all types, which will be accepted by a larger user group.

Forecast of the size and change of China's commercial tablet market from 2020 to 2025

Data source: RUNTO technology, unit: 1000 units, %

Multi-scene application is the biggest business value of cloud video conferencing

Once cloud video conferencing addresses enterprise communication and collaboration requirements, its business value will be directly related to the enrichment of application scenarios.Newline, as one of the leading brands in the global conference hardware market, is more likely to bring the "(soft + hard) x (cloud + end)" solution to the extreme through this joint venture with zoom. It is expected that in addition to telecommuting, it will also launch integrated solutions in vertical fields such as healthcare, education and finance.

Runto Technology (RUNTO) "the China Quarterly Report Interactive flat-panel Market Analysis (Chinese Interactive Board Market Analysis Quarterly Report), including education and interact tablets and commercial tablets shipment Market scale, brand/size/product/technology such as attribute data Quarterly update, include hot Market information, new product introduction, price movements and dynamic change.