Overcapacity on the big screen? Interactive electronic whiteboards may become the next tuyere.

In terms of the current panel production capacity layout, some panel manufacturers are increasing the production line of high-generation LCD, while others are focusing more on the flexible AMOLED production line, with more diversified production capacity structure.Among them, flexible AMOLED is more favored by investors because of its excellent flexibility and thus has a wide range of application scenarios.

Compared with the OLED hard/soft screen capacity, the LCD production line of the major panel manufacturers is more important.In the overall LCD panel production capacity accumulation, prices fall under the environment, the Korean screen factories have closed plant loss, seeking to upgrade.Mainland panel manufacturers continue to pull up the share, in Korea after the retreat, the domestic LCD market share will undoubtedly further.

The supply and demand cycle of LCD panels fluctuates. In addition to adopting diversified production capacity structure, domestic panel manufacturers should also consider how to effectively absorb the overflow of LCD production capacity and expand the application market of LCD panels without delay.

This year, domestic manufacturers have released their latest Interactive electronic Whiteboard products and solutions, Interactive Whiteboard wisdom widescreen, extremely narrow double screen, LCD screen fingerprints, 8 k ultra-high resolution panel, commercial display electronic Whiteboard (IWB, Interactive Whiteboard) market is expected to become a digestion time the LCD production capacity and demand of the new growth point.

The IWB market is vast

As the product of digitalization, the projection electronic white board and the LCD electronic white board have been facing each other.In the early stage, due to the high production cost of large-size liquid crystal, the display effect of liquid crystal electronic white board was not superior compared with the projection electronic white board, which was generally higher in size. Therefore, the classroom was mainly based on projection.

However, with the release of the production line of the high generation in China, the price of large-size LCD panels has further declined, which will have more advantages over the traditional large-size projection electronic whiteboard.The scene of middle and small-sized classroom will pull the market of LCD TV whiteboard, realizing the transformation from projection to LCD display.With the release of large LCD capacity, the projection of electronic whiteboard market will be threatened.

In addition to the education scene, the business meeting scene is also one of the market forces of the LCD electronic white board.LCD electronic whiteboard has a natural advantage in user experience, the most core of which is the writing ability. Compared with the single visual projection, LCD electronic whiteboard can enable users to write records and improve office efficiency.In addition, LCD electronic white board in the life, maintenance and other aspects are more efficient than projection electronic white board.

Colliers has previously launched an educational scenario solution - interactive blackboard for intelligent teaching.Intelligent teaching interactive blackboard set nanmi touch control, LCD display, computer host in one, with professional teaching software.In terms of functions, it covers touch interaction, multimedia teaching and chalk writing, which seamlessly connects the traditional teaching blackboard with the perceptive interactive blackboard, and is better than the projected electronic board in terms of interaction.

Colliers commercial interaction using infrared touch screen plate technology, intelligent office, conference, multimedia network communication technology, the high clear panel display technology and so on many integrated into an organic whole, to upgrade the traditional display terminal for the comprehensive functions of man-machine interactive equipment, through the product users can realize writing, notation, painting, multimedia entertainment and computer operation, easily deduce wonderful meeting directly open the equipment.

AIoT drives demand for IWB screens

Education scene and conference scene will become the main battlefield of LCD business display. In the current period when LCD prices are generally reduced, it can be predicted that this field will face more fierce competition in the future.In 2018, domestic mainland IWB machine shipments were 1.08 million, up 22.6% year on year.

After segmentation, the education scene will continue to dominate, but both will continue to grow.The size is getting bigger and bigger, the price is getting lower and lower, and the experience of touch control and so on is becoming more perfect. Following this logic, the competitiveness of LCD electronic whiteboards in the business display field will become stronger in the future.

Not only the electronic whiteboard products under education and conferences, but also the outdoor scenes such as wisdom signs exist in the business display field. In the future era of 5G+AIoT, these outdoor screens will be endowed with the property of connecting objects. Under the strong interactive characteristics of IWB, advertising promotion to users will become more accurate and interactive.In order to achieve a complete set of plans, room foreign display screen demand will become more hot, become the application point of the upstream panel capacity.